Matt Answers: Will Backlinks Lose Their Importance in a Ranking Metric?

In the latest video published on Google’s Webmaster Help channel, Matt Cutts answers a question that come from Mr. Leah from New York. "Google changed the search engine market in the '90s by evaluating a website's backlinks instead of just the content ... Updates like Panda and Penguin show a shift in importance towards content. Will backlinks lose...

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Google Treats 404 & 410 Status Codes Differently: Matt Cutts

Here in a recently posted webmaster video, The Spam King Google’s Matt Cutts explains about the HTTP status code 404 (Not Found) and 410 (Gone). Actually, the subject came up when another time Blind Five Years Old from California asked Matt, "Does Google do anything different when encountering a 404 versus a 410?" Matt response as his word, "404 versus...

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Matt Cutts Talks about Coming Algorithm Changes for Authorities

In a recently released webmaster help video, The Spam King Google's Matt Cutts talks on how does Google separate popularity from authority. He also gives the hint for upcoming changes to its algorithm by saying "looking forward to those rolling out" but not giving any specific dates or anything. Actually, the subject came up when Blind Five Years Old...

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How to Set Up the Perfect LinkedIn Profile?

An ideal LinkedIn profile is the essential to advertising yourself on LinkedIn – One of the most popular social media website. A profile which shows all your expertise and skills can help you stand out from the viewers and reach your potential audience. So here is a brief overview to maximize social business with some most important tips on how to...

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Google Reserves The Right to Use EXIF data in Image Search Ranking: Matt Cutts

In a newly released webmaster help video, The Spam King, Matt Cutts answers a question about image search. The question was asked, "Does Google use EXIF data from pictures as a ranking factor?" Matt says Google reserves the right to use EXIF (Exchangeable Image File Format) data in order to help people find information about an image. In a previous...

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Publishing the Same Content into Multiple Sites Still Active?

While I was researching about the page layout algorithm, I have found out that Matt Cutts, “The Spam King” has posted the same content into insidesearch.blogspot.com that already been published into googlewebmastercentral.blogspot.com with also the same title: “Page Layout Algorithm Improvement” He also mentioned The Source: “(Cross-posted on the...

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Using Article Directories for Link Building is a Bad Idea: Matt Cutts

In a recently published webmaster help video, "The Spam King" Matt Cutts advices webmasters not to try build links through article directories. The Question Was: Links from relevant content in article directories – Seen as good or bad? Eg. I link my beauty website from a cosmetic surgery article on say, Ezine? Would you do that? Matt answers short:...

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